Automotive eCommerce & Solutions for the Auto Parts Industry
Modern, out-of-the-box B2B eCommerce for the scalability and needs of the automotive industry
Driven by a growing number of vehicles on the road and an increase in auto parts spending, the global automotive industry is expecting its revenues to grow to $8,921 billion by 2030. Today’s B2B eCommerce solutions serving the automotive industry must offer accurate inventory, fitment data, and an impeccable purchase experience that attracts new customers and keeps existing ones coming back.




Key Benefits of eCommerce for the Automotive Industry
- EXPAND YOUR MARKET SHARE
- INCREASE SALES & AOV
- AUTOMATE YOUR BUSINESS
- FUTURE-PROOF YOUR BUSINESS

Expand your customer base and boost your market share
- Attract more business buyers with an easily discoverable B2B portal optimized for SEO and mobile devices.
- Keep your customers coming back for more with personalized catalogs, pricing, shipping, and payment experiences.
- Easily expand into new markets offering your automotive products in multiple languages, currencies, and location-specific payment options.
- Improve customer experiences with personalized sub-sites or independent portals tailored to a specific vertical or your biggest distributors and resellers.

Increase your sales with stellar customer experiences
- Give every lead and customer the attention they deserve. A customer-facing self-service portal helps reduce routine tasks of your sales team, giving them more time to spend on developing deals.
- Simplify the B2B shopping experiences with a powerful search engine enhanced by autocomplete features that enables the searches by part name, number, brand, description, attribute, and other properties.
- Give your B2B customers multi-level permission-based access mirroring their internal business systems, hierarchies, and unique purchasing requirements.
- Offer a straightforward order negotiation process. Configure request for proposal (RFQ), configure price quote (CPQ), and quote to cash (QTC) automated workflows that accommodate your most demanding clients’ requirements.
- Make it easy for customers to purchase according to their pre-negotiated terms, custom prices, and order quantities, and quickly re-order based on their order history.

Cut down your costs and streamline operations
- Automate your sales processes. Customers can order from a personalized self-service portal that’s open 24/7, cutting order processing costs by over 10 times.
- Empower your sales and marketing teams to better serve your prospects with a mobile-friendly CRM system natively integrated into your automotive eCommerce platform.
- Improve operational efficiency by digitizing internal workflows such as order management, product data updates, complex pricing calculation, contract management, and negotiations, – and never lose a sale.
- Manage multiple websites from a single admin. With numerous, independent sites operating from one platform, you can replicate internal hierarchies, monitor their KPIs, and deliver relevant content to various storefronts quickly and efficiently.
- Centralize data, and eliminate costs and risks associated with manual data entry. Keep all your data from external systems such as your ERP, WHMS, PIM and CRM centralized with a help of the set of powerful and flexible API.

Take your automotive business into the future
- Don’t let growth be an obstacle to success. In the competitive automotive business you cannot afford to let any growth opportunity pass you by. A flexible platform gives you the peace of mind to focus on maximizing revenue without worrying about the scalability or performance issues as you grow.
- Easily pivot to new business models. Assert control over your markets with a system able to accomodate B2B, B2C, B2B2C, B2G and marketplace eCommerce models. Be free to drive more business and diversify your income streams.
- Stay on the cutting-edge. Choosing an automotive eCommerce platform that was built from the ground up for the complexities of B2B business based on the most up-to-date technologies you invest into the sustainability of your business.
OroCommerce Automotive Success Story

TruPar.com leverages OroCommerce to bring a traditionally offline industry online

- 25% Increase in Online Revenue
- + 8 Million SKUs in Active Inventory
- 70% Increase in Average Order Value
OroCommerce has the most robust feature set for the B2B back-end and offers the best B2C customer experience on the front-end.
Why choose OroCommerce over the Competition?

Cost-efficiency with faster time to market
Get up and running quickly with a fully functioning storefront and mobile experience. Transparent pricing and no hidden fees mean no surprises. You get the freedom to build the solution you want at a budget that’s comfortable for you.

Made for the complexity of B2B
No matter your business model we have you covered. OroCommerce is flexible enough to work with the peculiarities of your business, partners, and customers to realize your eCommerce goals.

Dependable innovation through community
Open source solutions have become a more secure, stable and effective alternative to proprietary software. Oro’s robust ecosystem drives development, speeds innovation, and builds long-term relationships with customers, partners and developers.

Built-in CRM integration
OroCRM is seamlessly integrated into OroCommerce for a holistic, 360-degree view of your customers.

Complex B2B features out-of-the-box
Forget about hard-coded, fragmented or one-size-fits-all solutions for complex B2B use cases. Our key advantage is at the core of the product: the architecture, technology and flexibility to accommodate, grow and scale your business.

24/7 support
Enterprise clients can count on stellar 24/7 support. You also have full access to our resources and community, no matter the size and complexity of your organization.
Why choose OroCommerce over the Competition?
Cost-efficiency with faster time to market

Cost-efficiency with faster time to market
Get up and running quickly with a fully functioning storefront and mobile experience. Transparent pricing and no hidden fees mean no surprises. You get the freedom to build the solution you want at a budget that’s comfortable for you.
Made for the complexity of B2B

Made for the complexity of B2B
No matter your business model we have you covered. OroCommerce is flexible enough to work with the peculiarities of your business, partners, and customers to realize your eCommerce goals.
Dependable innovation through community

Dependable innovation through community
Open source solutions have become a more secure, stable and effective alternative to proprietary software. Oro’s robust ecosystem drives development, speeds innovation, and builds long-term relationships with customers, partners and developers.
Built-in CRM integration

Built-in CRM integration
OroCRM is seamlessly integrated into OroCommerce for a holistic, 360-degree view of your customers.
Complex B2B features out-of-the-box

Complex B2B features out-of-the-box
Forget about hard-coded, fragmented or one-size-fits-all solutions for complex B2B use cases. Our key advantage is at the core of the product: the architecture, technology and flexibility to accommodate, grow and scale your business.
24/7 support

24/7 support
Enterprise clients can count on stellar 24/7 support. You also have full access to our resources and community, no matter the size and complexity of your organization.
Looking for game-changing eCommerce insights? Explore these resources for auto parts ecommerce:
Build a great B2B eCommerce team to build a great eCommerce business. Follow these recommendations to build a successful team.
Download the CopyThis customizable RFP template helps you simplify the process of evaluating B2B eCommerce solutions.
Download the CopyAn overview of how B2B organizations can make the right technology and organizational moves to succeed in the future.
Download the Copy