OroCommerce 6.0, a major update to our platform, is on the horizon, featuring an array of enhancements across storefront, content management, marketplace, merchandising, sales enablement, and much more. To showcase all these new features, we’re hosting a live demo on April 2 at 10 AM ET US / 4 PM CET—and you’re invited!
OroCommerce delivers a featureful, flexible B2B commerce platform through its comprehensive solutions for companies selling business to business. This release underscores our commitment to bolstering business resilience for manufacturers, distributors, and wholesalers.
Let’s delve into some of the key highlights:
Marketplace Optimization
We introduce improved automation and enhanced seller experiences, empowering marketplace operators to set flexible commissions tailored to shipping and product categories. Seller-specific promotions and per-seller shipping methods ensure hassle-free checkout experience, streamlining order processing and fulfillment for both operators and sellers.
Seller Empowerment and Onboarding
Our platform now equips marketplace operators with tools to share pricing guidelines and product structures with sellers, facilitating smoother onboarding processes. Automated product approval workflows minimize errors and accelerate product listings, while streamlined shipping integration simplifies logistics management.
More on OroCommerce 6.0 Marketplace Functionality Update
Improved Storefront Experiences
Our latest storefront theme enhances design and usability across all devices, with the new theme configurator allowing admins to quickly customize the look and feel for a personalized touch.
More on OroCommerce 6.0 Storefront Enhancements
Enhanced Sales Enablement
The new OroCommerce Sales Enablement features elevate the performance of customer-facing teams. Integration with Google and Microsoft email platforms saves time for salespeople by enabling seamless access to OroCommerce data within their existing email applications.
The new price rule editor offers streamlined access to price management powered by our powerful pricing engine, empowering sales teams to deliver personalized customer interactions. The Price Calculation Details view provides comprehensive insights into price calculation strategies, enhancing transparency and efficiency.
More on OroCommerce 6.0 Seller Enablement Tools
Advanced Content Management
We introduce generative AI to accelerate content creation, streamlining marketing campaigns and product listings. The generative AI will also improve and simplify the handling of customer email communications by the sales and customer support teams.
Improved Merchandising and Search Experience
Product Kits now come with a fully featured storefront configurator, benefiting both customers and eCommerce managers. Further enhancements to search results management and autocomplete functionality guide buyers through their purchasing journey, promoting relevant products and improving the overall search experience.
More on OroCommerce 6.0 Content Management and Merchandising Features