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Oro in the News

Technology Teams Succeed In Partnership Modality

September 19, 2022 | Oro Team

A version of this article has been published in Forbes, contributed by Yoav Kutner, CEO and Co-Founder of Oro Inc.

Building a successful technology team is like building a strong marriage: it all starts from understanding each other’s strengths and weaknesses, building trust, and keeping communication lines open.

Another thing to keep in mind when building a team is that you’ll be working with unique personalities, and it’s crucial to have the capacity to share knowledge and experiences.

Our team here at Oro celebrates ten years this year. We learned from past experiences that a good technology vendor should have a product philosophy and treat the team, customers, and partners with care.

The entire industry can get undermined when a few vendors over-promise and under-deliver. From the industry experience, the reputation of B2B eCommerce implementations has left many businesses wounded.

That’s why the team must have brilliant listening skills when working with a customer. They must be committed to solutions that address the goals and objectives of the customer.

This means, for example, providing honest advice and consultation. Not always a technology that can be implemented makes sense and may not be the best solution for a given project.

Great partnerships happen when the product’s approach agrees with the team culture. Chasing after rock stars who claim there’s nothing they can’t do is dangerous. When hiring, passionate specialists often make a better match for critical projects like B2B eCommerce.

Ultimately, passion for work can only be born in an environment where people are given the freedom to create. For Oro, that kind of partnership product approach where freedom and flexibility exist is our rule to live by. But it can only be possible with honest interaction and communication. Encouraging open communication within the company and the ecosystem is the only way to continuously be better.

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