The Platform Enterprises Choose for B2B eCommerce

Enterprise appetite for commerce tech is changing
Traditional “suite” platforms now come with rising integration and maintenance costs — and 56% of organizations report “high regret” over recent major tech purchases. Many are moving toward architectures that stay modular and easier to evolve.
OroCommerce was built for that future: unified, but built purely for B2B. Every feature supports complex processes like quoting, contract pricing, and multi-org workflows, giving enterprises more value for their investment and the flexibility to grow without adding cost or complexity.
Why Leading Enterprises Choose OroCommerce
OroCommerce delivers B2B-native functionality and performance built to scale with the world’s most complex enterprises.
Multi-Portal
Architecture
a single instance
System
Connectivity
plugged into one platform
Catalog Depth
8 million SKUs
Global Reach
Proven at Enterprise Scale
See how industry leaders use OroCommerce to drive growth, efficiency, and global expansion.

Braskem
Braskem (NYSE: BAK), the largest petrochemical company in the Americas, built its Bridge portal on OroCommerce to unify B2B buying across global markets. The platform now handles 12,000 orders per month for 800+ companies, integrates with SAP and logistics systems,
and supports $2.8 billion in digital revenue,
saving 22,000+ work hours annually.

Lactalis
Lactalis, the world’s largest dairy products company with over $30 billion in revenue, unified its global operations with OroCommerce, replacing regional systems across 12 markets and onboarding 15,000 customers. The platform cut manual processes by 44% and boosted digital orders
by 230%, enabling faster rollouts and a consistent
buying experience across every region.

ICL Group
A $7B global minerals manufacturer, ICL scaled digital sales to 20 markets on OroCommerce, connecting 4 ERPs and 9,000+ users. Each new portal now launches in eight weeks, with 60% of customers fully online. Using AI SmartOrder to process POs automatically, ICL turned a complex, multi-system workflow into one scalable global channel.

Azelis
Azelis, a $4.6B specialty chemicals distributor, chose OroCommerce to power its digital customer experience portal. The first market launched in 4 months; today that same instance powers 100+ localized portals (languages/currencies), helping Azelis digitize complex sales, connect
global teams, and modernize how thousands of
partners and customers interact online.
Testimonials
Enterprise B2B Complexity, Solved
Connected Commerce Operations
Manage multiple warehouses, portals, sites, and sales channels from a single instance, no separate licenses or environments to maintain.
Proven scalability
Handle high-volume catalogs and launch new portals in weeks, not months, while keeping total cost of ownership predictable.
Enterprise-grade security
Role hierarchies, SSO, 2FA, and audit controls built in — meeting PCI DSS and SOC 2 Type I & II standards for enterprise security.
Unified data foundation
Native CRM and workflow automation keep customer, order, and product data connected across divisions and systems.
Global readiness
Multi-language, multi-currency, and tax-rule support enable regional teams to adapt locally while operating on one core model.
AI-powered efficiency
Tools like AI SmartOrder and AI SmartAgent reduce manual order work and speed up customer response across global operations.
Essential Resources for Your Next Commerce Initiative
B2B Dealer Portal Buyer’s Scorecard
Evaluate dealer portal solutions side by side and identify which capabilities truly support complex B2B relationships.
Enterprise Platform Implementation Risk Assessment
Spot potential risks before you replatform — and benchmark your organization’s readiness for an enterprise-scale rollout.
How to Digitize Complex B2B2X Models
See how manufacturers and distributors digitize dealer, franchise, and multi-tier sales models — and what their platforms must support.










