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Migrate Your Legacy Platform to the #1 B2B eCommerce

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Migrate Your Legacy Platform to the #1 B2B eCommerce
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Tired of an eCommerce Platform That Doesn’t Work?

B2B eCommerce platforms must handle intricate pricing schemes, complicated workflows, and customizable products. Oro is fascinated by the complexities of B2B selling and we built OroCommerce around the features B2B sellers need, not industry buzzwords. That’s why Gartner recognized OroCommerce as the #1 platform for B2B eCommerce

Stop trying to make your B2C eCommerce platform work for B2B. It’s time to migrate to the eCommerce platform built for the needs of B2B.

It’s time for OroCommerce.

B2B By Design

OroCommerce was designed with the unique needs of B2B sellers in mind. Oro understands that a B2B purchase isn’t made on impulse, that it involves multiple decision-makers, and is more of a long-term relationship rather than just a transaction. You’ll find these core differences reflected in our eCommerce platform.

Open Approach Provides Transparency

Made for Today and Tomorrow

OroCommerce provides everything you need to get up and running now and will grow with you in the future. Out-of-the-box features get you started quickly and get you to market (and ROI) fast. And as you grow, you’ll enjoy a platform that’s ready to scale with you. Develop for today’s needs, confident you can continue to build and integrate in the future.

Made for Today and Tomorrow

Open Approach Provides Transparency

Enjoy the transparency of an open-source solution. Everything is open with Oro. Open code, clear and candid communication, and total honesty in pricing. Never worry about transaction fees, fees per API call, support fees, and additional charges for maintenance.

B2B Features Out of the Box

Repurposed B2C eCommerce platforms just aren’t up to the challenge of B2B eCommerce.  OroCommerce provides the features you need to do business with other businesses. You’ll find 80% or more of what you need comes right out of the box. Customizing and integrating is easy.

Multi-Website, Multi-Company, Multi-Business Model

Never be held back by your eCommerce platform again. OroCommerce supports multi-site and multi-organization structures with one back-end. Create a website for every brand and manage the unified backend with ease. Get the flexibility to go cross-border with localizations and enter the B2C, B2B2C, or B2X space all with one platform.

Personalized Customer
Experiences

Provide every customer with a completely personalized experience. The robust segmentation and pricing engine enables you to offer highly individualized customer experiences. Serve every customer their own catalog populated with their frequently purchased products and prices.

Customizable
Workflows

Because every business does business differently, OroCommerce gives you the freedom to create complex custom automated shipping and payment workflows that adapt to your processes. Create workflows based on location, product, customer status, or any other rule you need. Give customers the power to define their own roles, permissions, and approvals that reflect their internal hierarchy.

Unlimited Integration

Your eCommerce platform should connect to your ERP and any other business system you use. OroCommerce provides limitless integration capabilities. Use APIs to connect and sync your data, opt for an automated SFTP connection, import/export data manually, or use middleware. The choice is yours. Start with baseline integrations and fine-tune every integration to your needs.

Native CRM

Customer relationships are the backbone of B2B selling. Manage crucial relationships with OroCRM, the integrated CRM included at no charge. Prefer another CRM? No problem, the CRM integration can be turned on and off at will. With unlimited integration possibilities, no matter what CRM you use, it will always integrate with your eCommerce platform.

Unlimited Power

Handle millions of SKUs and customers. Apply complex automated pricing and shipping rules with confidence knowing you’ll never experience a lag in performance. The flexible workflow engine conforms the platform to how you do business.

Replatforming in Action: Saltworks Migrates to OroCommerce for Full B2B and B2C Functionality

Saltworks provides gourmet salts to industrial and retail customers. Their Magento platform was unsuited to serve their B2B and B2C businesses equally well. They continually created costly and complicated workarounds that never really worked at all. OroCommerce gave them the flexibility to provide a flawless shopping experience for commercial and retail customers. Each customer segment receives a shopping experience and checkout workflow tailored to their needs.

Read the case study
Saltworks-hero
Oro stood out to us because, out of the box, it provided solutions we had fought hard to shoe-horn into our previous platform. The stability and reliability of that as the basis for seasalt.com was incredibly important to us.
Peter Noonan

Peter Noonan

(ex-)Marketing Manager at Saltworks

How Oro Facilitates Your Migration

When you migrate your legacy platform to OroCommerce, you’re never alone. Oro and our trusted integration partners will be with you every step of the way.

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When you migrate your legacy platform to OroCommerce, you’re never alone. Oro and our trusted integration partners will be with you every step of the way.

Define Your Strategy and Goals

We listen carefully to help you understand and define your migration goals and strategy. And there’s no commitment.

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When you migrate your legacy platform to OroCommerce, you’re never alone. Oro and our trusted integration partners will be with you every step of the way.

Identifying Key Integrations

Get help identifying key integrations based on your goals. We can recommend technology partners and provide assistance in choosing the best solution integrators to implement your project.

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When you migrate your legacy platform to OroCommerce, you’re never alone. Oro and our trusted integration partners will be with you every step of the way.

Scope Your eCommerce MVP

Run your existing legacy system as you implement each phase of your MVP.  You can even switch workflow by workflow and run both platforms at once to minimize disruption to customers and employees.

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When you migrate your legacy platform to OroCommerce, you’re never alone. Oro and our trusted integration partners will be with you every step of the way.

Implementation

Implement your MVP knowing you can modify as necessary. Oro supports you and your technology partner in the implementation phase.

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When you migrate your legacy platform to OroCommerce, you’re never alone. Oro and our trusted integration partners will be with you every step of the way.

Soft Launch

Soft launch to select customers or soft launch select features. No matter your approach to a limited, testing-focused release, Oro is there with you as you validate the migration.

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When you migrate your legacy platform to OroCommerce, you’re never alone. Oro and our trusted integration partners will be with you every step of the way.

Support and Continuous Improvement

No implementation ever hits a dead end when you implement OroCommerce. Add new features to improve the customer experience, automate additional workflows to improve operational efficiency, and bring new integrations online. Oro is your technology solution partner now and for the future

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FAQs about OroCommerce

Oro has helped numerous companies migrate from outdated and underpowered eCommerce solutions hampered by convoluted workarounds and processes. Along the way,  we often hear these questions.

How can OroCommerce eCommerce products be deployed?

You can deploy OroCommerce on-site or in the cloud. Use Oro’s cloud or any private cloud you choose. Move from cloud deployment to on-site or on-site to the cloud. Oro deploys where you want it when you want it.

How long does implementation take?

Depending on the scope of your MVP, implementation can take 6 weeks or 3 to 4 months. Talk to Oro about your needs and we can give you a realistic implementation timetable. 

What is the time to ROI?

Because OroCommerce has a lower total cost of ownership than proprietary software, you achieve your return on investment faster. Maintenance costs are low as well, so you continue to reap the rewards of eCommerce. Use Oro’s eCommerce ROI calculator to estimate your ROI. 

How is OroCommerce priced?

OroCommerce offers a Community Edition that is a free, open-source version. The OroCommerce Enterprise Edition offers everything in the Community Edition, and much more.  Enterprise editions work best for mid to large-size businesses and include up to 25 administrative log-ins. Compare the features of both versions.  Enterprise Edition pricing is based on your cloud computing needs and gross merchandise value tiers, not revenue sharing. We never charge transaction fees either. 

Full features list?

Every edition of OroCommerce includes OroCRM, RFQ workflows, marketing features, inventory management tools, and a robust CMS to create spectacular user experiences. See the entire OroCommerce B2B eCommerce features list to determine which edition is best for you.

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