B2B eCommerce Showdown: OroCommerce vs Adobe Commerce
Why B2B Businesses Choose OroCommerce
Both Adobe Commerce and OroCommerce can process transactions across your digital channels. The difference lies in what it takes to support a B2B sales floor.
Adobe Commerce built its reputation on giving brands a highly customizable consumer shopping cart. To make that consumer cart function in a wholesale environment, distributors usually have to buy a deep ecosystem of third-party plugins. OroCommerce delivers that wholesale infrastructure natively.
Adobe forces you to wire an external CPQ application to your shopping cart to negotiate deals. OroCommerce handles the entire back-and-forth RFQ process natively and converts the final quote directly into a sales order.
Adobe requires an expensive integration with a separate CRM for your sales floor to track customer intent. OroCommerce embeds account management directly into the backend so your reps can manage active shopping carts and pipeline data in one place.
Adobe depends on third-party plugins to manage multi-tiered enterprise accounts. OroCommerce lets you map out complex corporate branches, specific buyer roles, and strict purchasing approval thresholds straight out of the box.
Adobe leaves you paying integration taxes and renewal fees across a web of vendor extensions. OroCommerce consolidates your storefront, PIM, and CRM under a single transparent license.
OroCommerce Is the Top Choice for B2B Brands Migrating Off Adobe Commerce
