Bridging the Gap: Aligning Your Organization for Digital Commerce

Sawyer joined OroCommerce in 2023 to help service manufacturers, distributors, and wholesalers solve unique B2B, B2X, and marketplace use cases across all industries with best in breed eCommerce solutions. Prior to joining Oro, he helped digitally transform the retail B2B industry with Elastic Suite. Sawyer has worked alongside the world’s largest retail apparel, footwear, and accessories manufacturers and distributors to solve unique B2B challenges and standardize UX workflows. He rose through the ranks to build a global sales team and designed a marketplace product which led to Elastic Suite’s acquisition by publicly traded Emerald X, Inc. Leading up to his journey in eCommerce Sawyer was a successful manfuacturer’s sales representative who quickly adopted digital tools to support digital B2B buying and selling.

Andy brings over 20 years of accomplishments across Retail, Manufacturing, CPG, Telco and Hi-Tech industries, leading large global transformation projects in collaboration with some of the best B2C & B2B powerhouse brands in the world. During the last 10 years his focus has been on strategic technology investment and digital transformation through Commerce, Content, Marketing and Process Optimization implementations, with particular attention spent on enabling a collaborative atmosphere between Business & IT organizations.

Andy holds a BA degree in Architecture from The Pennsylvania State University in State College, PA.

Active member of Rutger’s University Design Thinking Advisory Board.