{"version":"1.0","provider_name":"OroCommerce","provider_url":"https:\/\/oroinc.com\/b2b-ecommerce","author_name":"Oro Team","author_url":"https:\/\/oroinc.com\/b2b-ecommerce\/blog\/author\/mnahirna\/","title":"B2B Customer Churn: Analysis and Action Strategy | OroCommerce","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"pJ3RAb5xZw\"><a href=\"https:\/\/oroinc.com\/b2b-ecommerce\/blog\/b2b-customer-churn\/\">B2B Customer Churn: Analysis and Action Strategy | OroCommerce<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/oroinc.com\/b2b-ecommerce\/blog\/b2b-customer-churn\/embed\/#?secret=pJ3RAb5xZw\" width=\"600\" height=\"338\" title=\"&#8220;B2B Customer Churn: Analysis and Action Strategy | OroCommerce&#8221; &#8212; OroCommerce\" data-secret=\"pJ3RAb5xZw\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/oroinc.com\/b2b-ecommerce\/wp-content\/uploads\/sites\/3\/2023\/01\/B2B-Customer-Churn-How-to-Calculate-Manage-and-Reduce-social.png","thumbnail_width":1500,"thumbnail_height":880,"description":"In this guide on the churn rate in B2B, you'll learn how to effectively benchmark, manage, and calculate the B2B customer churn rate. We'll also share helpful strategies to reduce churn and retain customers in the B2B segment."}