{"id":146140,"date":"2020-03-25T08:50:21","date_gmt":"2020-03-25T15:50:21","guid":{"rendered":"https:\/\/oroinc.com\/b2b-ecommerce\/blog\/how-to-write-a-sales-pitch-hacks-to-increase-pitch-acceptance-rate-4\/"},"modified":"2025-08-20T05:58:52","modified_gmt":"2025-08-20T12:58:52","slug":"how-to-write-a-sales-pitch-hacks-to-increase-pitch-acceptance-rate-4","status":"publish","type":"post","link":"https:\/\/oroinc.com\/b2b-ecommerce\/blog\/how-to-write-a-sales-pitch-hacks-to-increase-pitch-acceptance-rate-4\/","title":{"rendered":"How to Write a Sales Pitch: Increase Pitch Acceptance Rate – OroCRM"},"content":{"rendered":"

This post was contributed by Aaron Beashel, Head of Marketing at Qwilr<\/a><\/em><\/p>\n

Less Pitching, More Conversions.<\/p>\n

No matter your industry or vertical, the world of B2B sales is a fiercely competitive arena to operate in. Yet, in order to survive, a steady influx of leads and sales is paramount. Pitch well, and your business will thrive and prosper. Fail to hone this skill to perfection, and face joining the leagues of businesses who have come and failed before you.<\/p>\n

Selling in today\u2019s technologically advanced, digitally-driven world is an entirely new beast as compared to that of the sales greats that came before us. The landscape of communication is rapidly evolving, with the need for a client-centric, solutions-based and relationship-focused approach taking the helm as the leading strategy to turn prospects into raving lifeline customers.<\/p>\n

Below we\u2019ll cover a number of valuable \u201chacks\u201d you can implement today to take your pitch game to the next level. By employing these tactics, you can quickly and effectively close more deals faster, earning you and your company the recognition, sales, and revenue you both deserve.<\/p>\n

7 Steps: How to Write a Sales Pitch that Closes Deals:<\/h2>\n

1. Qualify Your Prospects & Leverage Data<\/h3>\n

\"how<\/p>\n

There is a reason why marketers focus so much on the data. They understand the importance of narrowly focusing on those ideal customers most likely to take action. As a sales representative, you too need to have this mindset when writing a sales pitch.<\/p>\n

As a sales representative you have hands-on experience dealing with a broad range of prospective customers with a whole host of individualized needs, concerns, wants and desires. Yet you don\u2019t always have the right information to make the best decision.<\/p>\n

Consider working with your marketing department to determine how to write your sales pitch and identifying what types of prospects (customer avatars) are most likely to convert for any particular service. You may be surprised that they have just what you need to prioritize your lists and qualify (or disqualify) certain prospects from your efforts.<\/p>\n

After all, you only have so many hours in a day. Best make them count.<\/p>\n

2. Put In the Time \u2013 It\u2019s Worth It!<\/h3>\n

We get it. At some point, a sales manager early in your career told you the more \u201ccontacts\u201d you save to your CRM system<\/a> the more sales you\u2019ll make, because \u201cit\u2019s a numbers game kid\u201d. While there is some truth to that old sales mantra, there is a much more effective way to increase your pitch acceptance rate.<\/p>\n

Here is where we hit you with another time-tested favorite piece of advice: quality over quantity. If you want to close more pitches, you need to know everything about the prospect you are pitching. Thorough research takes time and who has any of that. This is why \u201cHack #1\u201d above is so important. It allows you to hyper-focus on those individuals or companies most likely to be amenable to your pitch and get the deal done.<\/p>\n

Once you\u2019ve narrowed down your target list into priorities based on the \u201cbest fit\u201d and most likely to convert to a sale, move on to the research phase.<\/p>\n

Write a sales pitch to the right company<\/h4>\n

You\u2019ll want to understand where the company has been, where they are now, and where they aspire to be in the future. In other words, find out:<\/p>\n