{"id":75020,"date":"2019-03-07T05:17:34","date_gmt":"2019-03-07T13:17:34","guid":{"rendered":"https:\/\/oroinc.com\/b2b-ecommerce\/?p=75020"},"modified":"2021-12-03T05:11:02","modified_gmt":"2021-12-03T13:11:02","slug":"youtube-video-support","status":"publish","type":"post","link":"https:\/\/oroinc.com\/b2b-ecommerce\/blog\/youtube-video-support\/","title":{"rendered":"Announcing YouTube Video Support for OroCommerce"},"content":{"rendered":"<p><b>Embedding YouTube videos into your product pages<\/b><span style=\"font-weight: 400;\"> is a great way to improve your online experience and boost conversions. The new <\/span><b>YouTube Video Support<\/b><span style=\"font-weight: 400;\"> innovation from OroCommerce enables you to do just that &#8211; it <\/span><b>helps you fully educate your potential buyers on your products and encourage them to make a purchase<\/b><span style=\"font-weight: 400;\">. \u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-75039\" src=\"https:\/\/oroinc.com\/b2b-ecommerce\/wp-content\/uploads\/sites\/3\/2019\/03\/youtube-video-support-example-613x460.png\" alt=\"youtube video support example\" width=\"613\" height=\"460\" srcset=\"https:\/\/oroinc.com\/b2b-ecommerce\/wp-content\/uploads\/sites\/3\/2019\/03\/youtube-video-support-example-613x460.png 613w, https:\/\/oroinc.com\/b2b-ecommerce\/wp-content\/uploads\/sites\/3\/2019\/03\/youtube-video-support-example-768x576.png 768w, https:\/\/oroinc.com\/b2b-ecommerce\/wp-content\/uploads\/sites\/3\/2019\/03\/youtube-video-support-example-586x440.png 586w, https:\/\/oroinc.com\/b2b-ecommerce\/wp-content\/uploads\/sites\/3\/2019\/03\/youtube-video-support-example-280x210.png 280w, https:\/\/oroinc.com\/b2b-ecommerce\/wp-content\/uploads\/sites\/3\/2019\/03\/youtube-video-support-example.png 1402w\" sizes=\"auto, (max-width: 613px) 100vw, 613px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The decisive impact of videos for modern marketing and customer engagement is an undeniable fact. <\/span><a href=\"https:\/\/wipster.io\/blog\/35-stats-that-prove-the-meteoric-rise-of-video-marketing-in-ecommerce\"><span style=\"font-weight: 400;\">Numerous research data<\/span><\/a><span style=\"font-weight: 400;\"> confirm the huge value of video content for marketing, sales, brand building, and customer support purposes. Here\u2019s a short summary of some benefits:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Videos are the most preferred way of learning about the product among buyers<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Videos dramatically improve conversion<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Websites with videos see significantly more traffic from search engines<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Pages with videos have a lower bounce rate as well as encourage customers to browse on other pages and spend much more time on your website<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Most buyers report greater confidence in buying a product after watching the video, which leads to less frequent returns<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">A majority of businesses and marketers see tangible results and good ROI from using videos <\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">In B2B eCommerce, products videos are sometimes a must as products can be complex. They are invaluable for demonstrating the assembly of different product parts, product installation and usage, and customer success stories. Finally, product videos help you stand out from the competition and build a professional brand image, which is so important for B2B customers who seek reliable suppliers. With OroCommerce, you can have your video content where your customers are most likely to watch it &#8211; on product pages.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For an even better buyer experience on your B2B eCommerce website, consider how <\/span><span style=\"font-weight: 400;\">YouTube Video Support may work together with the <\/span><a href=\"https:\/\/oroinc.com\/b2b-ecommerce\/blog\/ecommerce-product-information-attachments\/\"><span style=\"font-weight: 400;\">Product Information Attachments<\/span><\/a><span style=\"font-weight: 400;\"> capability. <\/span><span style=\"font-weight: 400;\">\u00a0\u00a0<\/span><\/p>\n<p><b>Attention:<\/b><span style=\"font-weight: 400;\"> Please note that the <\/span><span style=\"font-weight: 400;\">YouTube Video Support <\/span><span style=\"font-weight: 400;\">capability is only available to select customers. To learn more, you can contact your support representative, fill out our <\/span><a href=\"https:\/\/oroinc.com\/b2b-ecommerce\/contact-us\/?utm_source=blog&amp;utm_medium=content\"><span style=\"font-weight: 400;\">inquiry form<\/span><\/a><span style=\"font-weight: 400;\">, or simply comment on the post.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Embedding YouTube videos into your product pages is a great way to improve your online experience and boost conversions. The new YouTube Video Support innovation from OroCommerce enables you to do just that &#8211; it helps you fully educate your potential buyers on your products and encourage them to make a purchase. \u00a0 &nbsp; &nbsp; [&hellip;]<\/p>\n","protected":false},"author":38577,"featured_media":75056,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ep_exclude_from_search":false,"footnotes":""},"categories":[6],"tags":[],"class_list":{"0":"post-75020","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-product-news-updates"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Announcing YouTube Video Support for OroCommerce<\/title>\n<meta name=\"description\" content=\"YouTube Video Support is a new innovation from OroCommerce that allows easily embedding YouTube videos into product pages on your eCommerce storefront\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/oroinc.com\/b2b-ecommerce\/blog\/youtube-video-support\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Announcing YouTube Video Support for OroCommerce\" \/>\n<meta property=\"og:description\" content=\"YouTube Video Support is a new innovation from OroCommerce that allows easily embedding YouTube videos into product pages on your eCommerce storefront\" \/>\n<meta property=\"og:url\" content=\"https:\/\/oroinc.com\/b2b-ecommerce\/blog\/youtube-video-support\/\" \/>\n<meta property=\"og:site_name\" content=\"OroCommerce\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/OroCommerce-333319140210515\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-03-07T13:17:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-03T13:11:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/oroinc.com\/b2b-ecommerce\/wp-content\/uploads\/sites\/3\/2019\/03\/YouTube-video-support-760x440.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"760\" \/>\n\t<meta property=\"og:image:height\" content=\"440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"msarandi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@orocommerce\" \/>\n<meta name=\"twitter:site\" content=\"@orocommerce\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"msarandi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/oroinc.com\/b2b-ecommerce\/blog\/youtube-video-support\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/oroinc.com\/b2b-ecommerce\/blog\/youtube-video-support\/\"},\"author\":{\"name\":\"msarandi\",\"@id\":\"https:\/\/oroinc.com\/b2b-ecommerce\/#\/schema\/person\/cfd81a5e04e6dfd15b75be8e895d8287\"},\"headline\":\"Announcing YouTube Video Support for OroCommerce\",\"datePublished\":\"2019-03-07T13:17:34+00:00\",\"dateModified\":\"2021-12-03T13:11:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/oroinc.com\/b2b-ecommerce\/blog\/youtube-video-support\/\"},\"wordCount\":333,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/oroinc.com\/b2b-ecommerce\/#organization\"},\"image\":{\"@id\":\"https:\/\/oroinc.com\/b2b-ecommerce\/blog\/youtube-video-support\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/oroinc.com\/b2b-ecommerce\/wp-content\/uploads\/sites\/3\/2019\/03\/YouTube-video-support-760x440.jpg\",\"articleSection\":[\"Product News &amp; 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