{"id":82724,"date":"2020-05-06T05:58:29","date_gmt":"2020-05-06T12:58:29","guid":{"rendered":"https:\/\/oroinc.com\/b2b-ecommerce\/?p=82724"},"modified":"2023-04-03T01:53:11","modified_gmt":"2023-04-03T08:53:11","slug":"april-2020-b2b-ecommerce-news-roundup-industry-news-case-studies-impact-of-covid-19","status":"publish","type":"post","link":"https:\/\/oroinc.com\/b2b-ecommerce\/blog\/april-2020-b2b-ecommerce-news-roundup-industry-news-case-studies-impact-of-covid-19\/","title":{"rendered":"April 2020 B2B eCommerce Roundup: News, Case Studies & More COVID"},"content":{"rendered":"

April 2020 was a difficult month. The first two weeks were characterized by an economic slump that began in March. We\u2019ve seen declining consumer confidence, inventory challenges, and an unsettled business climate; all of which is putting pressure on suppliers.\u00a0<\/span><\/p>\n

Meanwhile, customer expectations continue at an all-time high; with buyers expecting easy-to-use eCommerce channels, self-serve digital experiences, detailed product information, and timely customer service.\u00a0 As the world faces this uncertain economic future, one thing is certain: B2B sellers are reassessing their eCommerce channel to see if it meets these expectations.\u00a0<\/span><\/p>\n

\"free<\/a><\/p>\n

In the April 2020 roundup, you\u2019ll find the latest news in marketing, customer experience, manufacturing, distribution, and supply chain management. Good news does exist! Get inspired by case studies of how more and more businesses are making lemonade out of pandemic lemons.\u00a0<\/b><\/p>\n

April 2020 update: B2B eCommerce and Coronavirus<\/span><\/h2>\n

The effect on America\u2019s economy<\/span><\/h3>\n

At least 25 million Americans are already out of work, and that number is projected to rise. With large parts of the country still on lockdown, it\u2019s likely that things will get worse before they get better. At the same time, experts <\/span>claim<\/span> that this economic upset will fuel innovation and more and more entries into the eCommerce space.\u00a0<\/span><\/p>\n

Learn more<\/a><\/p>\n

\"april-2020-economic-impact\"<\/p>\n

More Zooms lead to Zoom fatigue<\/span><\/h3>\n

As more and more employees are working remotely, manufacturers, distributors, and suppliers are videoconferencing like never before. But what\u2019s the physiological impact on this new method of working? National Geographic explores the phenomena of <\/span>Zoom fatigue<\/span> that has us feeling a \u201csense of being drained while having accomplished nothing\u201d.<\/span><\/p>\n

Learn more<\/a><\/p>\n

\"april-2020-zoom-webconferencing-trends\"<\/p>\n

Damage control in B2B eCommerce<\/span><\/h3>\n

The pandemic is causing long-term disruptions for businesses, including those in the B2B sphere, with no end in sight. <\/span>Our recent post<\/span> explores how B2B eCommerce businesses cope and what trends we can expect to emerge as a result of the crisis.<\/span><\/p>\n

Learn more<\/a><\/p>\n

Reimagining post-crisis business<\/span><\/h3>\n

McKinsey reports<\/span> that companies with built-in operational resilience are better protected against wider and acute potential shocks. For B2B eCommerce leadership this means\u00a0 recovering revenue, rebuilding operations, rethinking the organization, and accelerating the adoption of digital solutions<\/span><\/p>\n

Learn more<\/a><\/p>\n

An irreversible trend towards digitization<\/span><\/h3>\n

Even before the pandemic, a B2B commerce <\/span>transition to digital<\/span> was underway. A demographic shift where younger corporate buyers expected consumer-like experiences was forcing sellers to look at how they did business. Post-pandemic modernization will likely accelerate as inertia is no longer an option.<\/span><\/p>\n

Learn more<\/a><\/p>\n

B2B payments see a boost in APAC<\/span><\/h3>\n

B2B payments are popular in Asia-Pacific (APAC). The market is predicted to <\/span>double in size<\/span>, reaching $1,356.28 billion by 2025 from $671.32 billion in 2018. The popularity of e-Invoicing and a rise in fintech companies is fueling growth in this sector.\u00a0<\/span><\/p>\n

Learn more<\/a><\/p>\n

Overall growth leader: B2B commerce<\/span><\/h3>\n

The larger B2B market continues to take cues from the smaller B2C market. Despite coronavirus, B2B eCommerce is keeping its place as a <\/span>top growth sector<\/span> due to the increasing number of payment options and a shift in the customer base.<\/span><\/p>\n

Learn more<\/a><\/p>\n

B2B software market: mixed COVID impact<\/span><\/h3>\n

Coresight Research <\/span>discusses the impact of the <\/span>virus on B2B eCommerce platforms markets and sales of different product categories in their respective industries.<\/span><\/p>\n

Learn more<\/a><\/p>\n

Marketing and Customer Experience in B2B eCommerce<\/span><\/h2>\n

30 days of B2B marketing: changing budget expectations<\/span><\/h3>\n

According to Webbiquity, the percentage of B2B marketers who expected their budgets to remain stable or increase <\/span>plunged by 25%<\/span> from March to April.<\/span><\/p>\n

Learn more<\/a><\/p>\n

\"april-2020-marketing-impact\"<\/p>\n

Digital marketing tips for B2B journeys in 2020<\/span><\/h3>\n

The rapid business changes present an ideal time to think about B2B marketing in broader terms. KOMarketing explains how to <\/span>make the most of B2B digital marketing<\/span> during these challenging times.<\/span><\/p>\n

Learn more<\/a><\/p>\n

Reasons to optimize your B2B eCommerce experience<\/span><\/h3>\n

Explore these <\/span>actionable tips<\/span> by Four51 for adapting your business model for the COVID era. Optimizing your B2B eCommerce experience to reach customers digitally can be the key to increasing sales and profit.<\/span><\/p>\n

Learn more<\/a><\/p>\n

Supply Chain News in B2B eCommerce<\/span><\/h2>\n

Irreversible changes to supply chains<\/span><\/h3>\n

Customer purchasing habits are changing in many ways, and these changes are the driving force in supply chains, <\/span>according<\/span> to Jake Rheude of Red Stag Fulfillment. Now is the time to explore new partners and take a look at your supply chain from end to beginning.<\/span><\/p>\n

Learn more<\/a><\/p>\n

Diversification awaits 3PL warehouses<\/span><\/h3>\n

Today\u2019s changing landscape is giving rise to B2B eCommerce for third-party logistics warehouses as an alternative to traditional B2B fulfillment workflows. Supply Chain Management\u2019s April 30 webinar explores ways of diversifying warehouse management with 3PL for eCommerce<\/a>.\u00a0<\/span><\/p>\n

Learn more<\/span><\/a><\/p>\n

Distribution News in B2B eCommerce<\/span><\/h2>\n

Shifting gears due to the pandemic<\/span><\/h3>\n

Capital Group and FoodServiceDirect are just a few of the many distributors forced to <\/span>adjust their <\/span>operations to maintain employee and customer safety. From changing shift operations to supplying new markets, distributors find themselves practicing crisis management in all areas of the company.<\/span><\/p>\n

Learn more<\/a><\/p>\n

Accelerated changes in B2B distribution<\/span><\/h3>\n

The ground is shifting for distributors. Changes forced by the pandemic are highlighting the faults in legacy systems. But things are <\/span>changing<\/span> as leadership accelerates digital transformations.\u00a0<\/span><\/p>\n

Learn more<\/a><\/p>\n

Manufacturing News in B2B eCommerce<\/span><\/h2>\n

Safety concerns during the \u201cnew normal\u201d<\/span><\/h3>\n

Manufacturing has greatly benefited from digital technology. EHSToday explains why manufacturers <\/span>must take<\/span> safety and security considerations much more seriously.<\/span><\/p>\n

Learn more<\/a><\/p>\n

Success Stories in B2B eCommerce<\/span><\/h2>\n

B2B eCommerce players eye B2C markets<\/span><\/h3>\n

An independent supplier of chilled foods to hospitality businesses, schools, and hospitals <\/span>revamped its business<\/span> in 14 days to meet customer demand during lockdown.<\/span><\/p>\n

Learn more<\/a><\/p>\n

Salt manufacturer drives growth with eCommerce tools<\/h3>\n

The world’s largest salt manufacturer, Saltworks was well-prepared to weather the storm by investing in industrial-strength B2B eCommerce tools.<\/p>\n

Learn more<\/a><\/p>\n

Hope You Enjoyed This April 2020 Roundup!<\/span><\/h2>\n

We hope you found April 2020\u00a0 roundup valuable and maybe even share-worthy. If you have a source or think we missed an important article or resource, let us know on <\/span>Facebook<\/span><\/a> and <\/span>Twitter<\/span><\/a> or in the comments below.<\/span><\/p>\n

We\u2019d love to hear your feedback about this new format. Let us know what you think below and keep checking the <\/span>OroCommerce blog<\/span><\/a> for more updates.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

April 2020 was a difficult month. The first two weeks were characterized by an economic slump that began in March. We\u2019ve seen declining consumer confidence, inventory challenges, and an unsettled business climate; all of which is putting pressure on suppliers.\u00a0 Meanwhile, customer expectations continue at an all-time high; with buyers expecting easy-to-use eCommerce channels, self-serve […]<\/p>\n","protected":false},"author":39578,"featured_media":82730,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ep_exclude_from_search":false,"footnotes":""},"categories":[210],"tags":[],"class_list":{"0":"post-82724","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-b2b-ecommerce"},"acf":[],"yoast_head":"\nApril 2020 B2B eCommerce Roundup: News, Case Studies & More COVID<\/title>\n<meta name=\"description\" content=\"While surely important, COVID-19 isn't the only thing going on in B2B eCommerce! 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