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b2b-content-marketing

Sales & Marketing

Optimize Your B2B Online Reputation Management Strategy With Content Marketing

It's never been easier to advance your brand online, but many B2B brands are unsure how to do online reputation management right. This post will lay out the strategies to boost engagement and brand value.

orocrm-forrester

Sales & Marketing

Oro Recognized in Forrester Now Tech: CRM, Q4 2021 Report

OroCRM is recognized in Forrester Now Tech: CRM, Q4 2021 Report as CRM Generalist in the "smaller players" category. We are proud to have our multi-channel CRM recognized among other mature, industry-focused solutions on the market.

microsoft-365-extension

Sales & Marketing

Get Your Outlook Emails, Events, and Tasks Into OroCRM with Microsoft 365 Extension

Get your Outlook data into your CRM and boost productivity, reduce errors, and improve the customer experience. The new Microsoft 365 extension captures emails, events, and tasks into your Oro applications.

google-spam-update

Sales & Marketing

Google’s July 2021 Link Spam Update and What It Means for B2B Websites

If you found your Google search ranking nosediving over the past few months, it could be a result of the search engine's new spam algorithm that will ignore sites that break linking rules. In this post, we'll talk about the recent changes, what not to do, and how to keep on the good side of Google's algorithm.

Read about 10 Best Content Marketing Ideas for B2B Marketers

Sales & Marketing

10 Best Content Marketing Ideas for B2B Marketers

Actionable tips, ideas, and tools to help B2B marketers improve their content marketing and generate more leads.

b2b-motivation

Sales & Marketing

The Ultimate Guide to Understanding Buyer Motivation to Increase Sales

We all purchase for different reasons. In B2B, these reasons can be numerous, complex, and varied. Thus, it's extremely important to understand buyer motivations and how to effectively appeal to them with the right strategies and tools. In this post, we'll explain all that and more.

crm systems improve listening to customers

Sales & Marketing

How CRM Systems Improve Listening to Your Customers

B2B customer expectations are rising quickly. Connecting with customers, meeting their needs, and building relationships means knowing how to listen. That's where CRM systems come in. A CRM transforms sales and marketing with much-needed customer insights.

transform-marketing-with-ai

Sales & Marketing

6 Ways to Transform Email Marketing Strategy By Harnessing AI

AI is revolutionizing data analytics and how businesses interact with customers. It also has the potential of greatly expanding reach and ROI of your email marketing activities. We explore the six ways you can leverage AI in email marketing.

7 Effective Ways To Generate B2B Leads With Instagram

Sales & Marketing

7 Effective Ways To Generate B2B Leads With Instagram

Looking to better engage with your B2B audience on Instagram? Here are some ideas to generate those sought-after B2B leads using your Instagram account.

Sales & Marketing

Sales & Marketing

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