Sales & Marketing

Sales & Marketing

6 Strategies for Improving Your Supply Chain’s Customer-Focused Approach (With Examples)

July 29, 2020 | Oro Team

B2B businesses and supply chains are battling changing customer expectations. Learn how to switch from a service-centered approach to a customer-focused one

Join our Blog Digest

Stay up to date with the latest news. Sign up for a regular email newsletter

Sales & Marketing

5 Actionable Omnichannel Marketing Strategies to Empower B2B eCommerce Sales

August 24, 2022

In this post, we'll discuss 5 omnichannel marketing strategies that B2B businesses can use to boost their online sales and attract more customers.

Sales & Marketing

Optimize Your B2B Online Reputation Management Strategy With Content Marketing

July 20, 2022

It's never been easier to advance your brand online, but many B2B brands are unsure how to do online reputation management right. This post will lay out the strategies to boost engagement and brand value.

Sales & Marketing

Google’s July 2021 Link Spam Update and What It Means for B2B Websites

October 28, 2021

If you found your Google search ranking nosediving over the past few months, it could be a result of the search engine's new spam algorithm that will ignore sites that break linking rules. In this post, we'll talk about the recent changes, what not to do, and how to keep on the good side of Google's algorithm.

Sales & Marketing

10 Best Content Marketing Ideas for B2B Marketers

October 12, 2021

Actionable tips, ideas, and tools to help B2B marketers improve their content marketing and generate more leads.

Sales & Marketing

How to Turn Your Customer Engagement Into Sales

September 15, 2020

Customer engagement is key to attracting, retaining, and selling to your audience. We explore how to measure, improve, and turn engagement into sales.

Sales & Marketing

6 Strategies for Improving Your Supply Chain’s Customer-Focused Approach (With Examples)

July 29, 2020

B2B businesses and supply chains are battling changing customer expectations. Learn how to switch from a service-centered approach to a customer-focused one

Sales & Marketing

How to Write a Sales Pitch: Hacks to Increase Pitch Acceptance Rate

March 25, 2020

Great pitches close great sales deals. In this post we'll explain how to write a sales pitch and ways to increase your acceptance rate.

Sales & Marketing

Using a CRM for eCommerce

August 1, 2019

Learn how to unlock the full potential of a CRM system for eCommerce to nurture strong relationships with online customers across multiple channels.

Sales & Marketing

B2B Social Media Marketing: Tips for Success

June 5, 2019

Discover the key ingredients of a successful B2B social media marketing and how to optimize your company's SMM strategy for different social networks