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Sales & Marketing

The Importance of CRM for Marketplace and Multi-Vendor eCommerce Sellers

| Oro Team

Can CRM help marketplaces and multi-vendor sellers? Definitely. It helps operators onboard, engage, and manage vendors, as well as track sales performance and customer activity. We explore the key features, benefits, use cases, and various customer relationship management technologies for marketplaces.

Want B2B eCommerce to Work Fix Your Product Data First - cover image2

Sales & Marketing

Want B2B eCommerce to Work? Fix Your Product Data First

Bad product data is stalling B2B eCommerce growth. Learn why supplier data isn’t enough, the five rules of clean data, and how to apply them.

B2B Sales Enablement Best Practices - cover image blog

Sales & Marketing

B2B Sales Enablement Best Practices: Driving Sales Efficiency in a Hybrid World

Learn the latest B2B sales enablement best practices for blending automation, digital tools, and human expertise to drive smarter selling.

B2B Sales Cycle Optimization Strategies

Sales & Marketing

Optimizing the B2B Sales Cycle in 2025: Stop Losing Deals to Stagnation

Learn how to optimize your B2B sales cycle, qualify better leads, and eliminate bottlenecks to close deals faster in 2025.

B2B eCommerce Lessons from a Distributor

Sales & Marketing

B2B eCommerce Done Right: Lessons from a Distributor

Explore Huyett's digital transformation story and how the new B2B eCommerce platform improved their sales processes and customer experience.

practical ai tool for managing b2b orders

Sales & Marketing

Why Your Sales Team Will Love AI SmartOrder for Managing B2B Orders

Discover how OroCommerce’s AI-powered SmartOrder simplifies B2B order processing and boosts sales team efficiency.

4 Proven Tactics to Manage B2B Channel Conflict

Sales & Marketing

4 Proven Tactics to Manage B2B Channel Conflict

Learn how B2B brands can navigate channel conflict with actionable strategies to balance marketplaces, distributors, and direct sales.

Customer portal b2b self-service ecommerce

Sales & Marketing

B2B Customer Portal: Definition, Benefits, and Examples

Explore B2B customer portal examples and findout how a customer portal makes the buying experience simpler, clearer, and more efficient.

AI 101 webinar recap - blog cover

Sales & Marketing

Unpacking the Hype: AI 101 for B2B eCommerce [Webinar Recap]

Get the grounded look at how AI is simplifying B2B operations, supporting customer needs, and, yes, even making sales reps’ lives easier.

Clearing the Fog About Composable Commerce Architecture for B2B

Sales & Marketing

Clearing the Fog About Composable Commerce Architecture for B2B

Discover the ins and outs of composable commerce – what it is, how it works, and why it’s more than just a buzzword.

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Sales & Marketing

Our B2B eCommerce blog comprises posts on a wide range of topics any B2B eCommerce market player will find useful. We share only latest industry news, highlight most innovative technologies and proven B2B best practices, and announce high-profile events orchestrating the B2B eCommerce space. Our experts provide actionable marketing advice to help you fuel up your business evolvement. To introduce OroCommerce, the first genuine B2B platform, and educate our customers on its extensive set of features, we offer guided tutorials,functionality overviews, and latest product advancements. Subscribe to our blog to take advantage of the booming eCommerce market.

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