Oro Recognized in The Forrester New Wave™: Marketplace Development Platforms, Q4 2021 Report
Among the 14 most significant marketplace development platforms, Oro was recognized as “the best fit for midmarket manufacturers providing one-stop shopping.”
Forrester examines 14 providers that matter most (and how they stack up)
Forrester is one of the world’s most influential research organizations, and the Forrester New Wave report evaluates the top products in an emerging technology market. This report assesses the core capabilities and strategies of select emerging marketplace development platforms customers should consider.
According to the Forrester report, “Oro offers strong customer management and good architecture capabilities. Oro offers a native CRM module, which provides the capabilities for managing business accounts.”
The Forrester New Wave™: Marketplace Development Platforms, Q4 2021 features vendors that:
- Are interesting to Forrester clients. The evaluation focuses on tech providers that Forrester clients (typically 1,000 employees or more) care about.
- Go to market as a marketplace development platform. Alternatively, a vendor could go to market as an eCommerce platform with marketplace capabilities.
- Have a significant presence in the marketplace development platforms market. Every vendor has a minimum revenue of $10 million.
Oro Recognized For Out-of-the-box Marketplace Capabilities
Integrated Digital Commerce Platform
Oro combines a powerful B2B eCommerce platform, OroCommerce, with a customer relationship management system, OroCRM, both built as an open-source application, for a complete Enterprise solution for midmarket and enterprise companies.
Oro’s workflow engine helps maximize the buyer/seller marketplace experience. Sellers can customize the shopping experience for their buyers to create a tailored buying experience. Buyers can efficiently shop and checkout with customized shipping and delivery options.
With built-in reporting capabilities, sellers can access complex reports at the click of a button. Sellers can also manage fund collections and calculate fees, taxes, and commissions with integrated 3rd party systems.
Designed for Your Industry
OroMarketplace meets the needs of B2B businesses across industries, including wholesale, distribution, retail, and more. With its diverse and robust set of features, Oro will fit into any B2X business model.
Oro offers strong customer management and good architecture capabilities… [It] is the best fit for midmarket manufacturers providing one-stop shopping. Oro’s e-commerce presence in midmarket and smaller enterprises that are working toward scale of sellers makes it well positioned to offer range extension to its ideal client profile.