FORRESTER NEW WAVE™ REPORT
Download The Forrester New Wave™: Marketplace Development Platforms, Q4 2021 Report
Among the 14 most significant marketplace development platforms, Oro was recognised as “the best fit for midmarket manufacturers providing one-stop shopping.” According to the Forrester report, “Oro offers strong customer management and good architecture capabilities. Oro offers a native CRM module, which provides the capabilities for managing business accounts.”
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Forrester examines 14 providers that matter most (and how they stack up)
Forrester is one of the world’s most influential research organisations, and the Forrester New Wave report evaluates the top products in an emerging technology market. This report assesses the core capabilities and strategies of select emerging marketplace development platforms customers should consider.
The Forrester New Wave™: Marketplace Development Platforms, Q4 2021 features vendors that:
- Are interesting to Forrester clients. The evaluation focuses on tech providers that Forrester clients (typically 1,000 employees or more) care about.
- Go to market as a marketplace development platform. Alternatively, a vendor could go to market as an eCommerce platform with marketplace capabilities.
- Have a significant presence in the marketplace development platforms market. Every vendor has a minimum revenue of $10 million.
Oro offers strong customer management and good architecture capabilities… [It] is the best fit for midmarket manufacturers providing one-stop shopping. Oro’s e-commerce presence in midmarket and smaller enterprises that are working toward scale of sellers makes it well positioned to offer range extension to its ideal client profile.