Webinars
Webinars Library
B2B Commerce in 2027: What to Keep, Change, or Rethink
Join Heather Hershey, author of IDC’s B2B digital commerce MarketScape, and Aaron Sheehan of OroCommerce to unpack IDC’s latest market assessment and the platform decisions B2B leaders face heading into 2027.
What Your Data Has to Do Before Agentic Commerce Actually Works
Find out what agentic discovery looks like when it works. What has to happen across the data, commerce, and discovery layers to make the experience work.
AI Hype Detox for Manufacturers and Distributors with Heather Hershey
Aaron Sheehan and analyst Heather Hershey discuss where AI makes sense in complex B2B environments, what can go wrong, and why modernization works best one step at a time.
How Osadkowski digitized agricultural sales with Hycom and OroCommerce
See how one of Poland’s leading agricultural companies reimagined its traditional sales model into a scalable, digital-first platform serving farmers nationwide.
The new expectations for IT: Leading growth in B2B distribution
Discover how Electrical Equipment Company (EECO) is tackling integration challenges in distribution, with industry perspective from the National Association of Electrical Distributors (NAED).
Panel Discussion: AI 101 for B2B ecommerce from basics to business impact
Explore how artificial intelligence can improve your B2B eCommerce business. We discuss practical applications and address common challenges in implementing AI.
Transforming B2B commerce: A path for manufacturers & distributors
The guest speaker from IDC, Heather Hershey, and OroCommerce’s Aaron Sheehan served up a no-nonsense look at building a winning B2B eCommerce strategy.
Navigating ecommerce for HVAC: Insights from industry leaders
This webinar cuts through the hype and delivers practical insights, real-world examples, and actionable strategies specifically for the HVAC industry.
B2B ecommerce for manufacturers: Lessons from Braskem's digital transformation
See how Braskem, a major resin producer, achieved 300% customer adoption and saved 20,000 hours through B2B eCommerce – learn their secrets for your manufacturing success!
OroCommerce 6.0 demo: Explore powerful new tools to strengthen and future-proof your business
Introducing OroCommerce 6.0 features, aimed at helping manufacturers, distributors, and wholesalers build strong and adaptable businesses.
Webinar: B2B buyers don't want a B2C experience: How to meet your buyers' real customer experience expectations
Watch our webinar with two ecommerce experts and learn how to craft a B2B customer experience that actually drives results.
Webinar: The definitive guide to B2B e-commerce buyer demands in 2024
Rewatch the webinar to uncover all the key findings from Hokodo's survey report on what B2B ecommerce buyers really want.
B2B commerce made easy with eProcurement integration
Gain insights from industry experts at OroCommerce, TradeCentric, Xngage, and a leading B2B supplier, EECO. Join us as they delve deep into the intricacies of eProcurement integration.
Ecommerce digital transformation: Huyett's journey to number one
Tune in for a digital transformation fireside chat with leading manufacturer and distributor, Huyett, and systems integrator Americaneagle.com.
10 keypoints for a successful B2B ecommerce project
In this webinar in partnership with Synolia, a leading digital services company, we deep dive into 10 key considerations that guarantee the success of any B2B ecommerce project.
Bridging the gap: Aligning your organization for digital commerce
Watch the webinar with our partner AAXIS Digital and learn best practices that will help you overcome the challenges of creating and implementing a successful digital commerce strategy.
Discover what’s new with the OroCommerce 5.1 demo
The OroCommerce 5.1 release focuses on empowering businesses to thrive in any market conditions. Get an up-close view of the latest OroCommerce features, capabilities, and upgrades in a free demo recording.