orocommerce

Experience the #1 B2B eCommerce Platform Built for How You Work

Designed exclusively for manufacturers, wholesalers, and distributors, OroCommerce empowers your business with tools to streamline operations and drive growth.

Book a live demo with an OroCommerce expert and see how the platform fits your industry — free and with no obligation.

Endorsed by Analysts

Book a Session with an OroCommerce Product Expert

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The Common Challenges Slowing Down Your B2B Growth

B2B companies don’t just look for eCommerce solutions to sell online.
Here’s what’s driving them to change:

64% of sales time is wasted on admin tasks.

Managing quotes, approvals, and customer requests manually limits revenue potential. These inefficiencies ripple through your operations, delaying orders and frustrating customers.

77% of buyers say purchases are too complex.

More B2B buyers expect self-service options, real-time inventory, and pricing. Without them, you risk losing business to those offering a better experience.

You need to serve customers faster, but you’re buried in back-and-forth communication.

When buyers have to call or email for basic information, they experience delays and your team spends more time fielding requests than focusing on strategic growth.

You want to scale, but your current setup can’t handle it.

Growth means more complexity: more pricing rules, more customers, more orders. Without the right system, scaling becomes a bottleneck instead of an opportunity.

How OroCommerce Transforms Your B2B Challenges into Opportunities

One license, one cost — full platform features right out-of-the-box

Empower Buyers and Sellers

Give your customers the freedom to find products, request quotes, and place orders on their own schedule – while your sales team gets the real-time data and tools needed to close deals faster. Fewer emails, fewer missed opportunities, and more satisfied customers on both ends.

Respecting B2B Complexity

Handle approval hierarchies, complex catalogs, and multiple price lists, without being forced to change what already works. Adapt OroCommerce to your processes so you can keep the best parts of how you do business, and modernize the rest.

Scale Without
Surprises

Get a scalable foundation that expands in step with your business. Plan your roadmap with confidence, knowing you can tap new markets and handle more products without a tangle of extra costs.

Trusted by Enterprises, Recognized by Analysts

Trusted by Enterprises, Recognized by Analysts

Gartner recognized OroCommerce in the 2024 Critical Capabilities for Digital Commerce report for its completeness of vision and ability to execute, placing us among the top vendors for B2B digital commerce.

Testimonials

Peter Noonan
Peter Noonan
Project Manager, Saltworks
Oro stood out to us because, out of the box, it provided solutions we had fought hard to shoe-horn into our previous platform, Magento. The stability and reliability of that as the basis for seasalt.com was incredibly important to us.
Geert Besten
Geert Besten
Senior Digital Delivery Manager, Dunlop
We leaned heavily on OroCommerce’s comprehensive native B2B features, which enabled the rollout of a high-quality, mission-appropriate backend and frontend deployment with very little need for customization now or in future.
Jason Vagnozzi
Jason Vagnozzi
Director North American Ventures at Braskem
With OroCommerce, we can now offer sales order information and shipment tracking in real time, and reduce non-value added work for both our clients an our inside sales teams.
Sean McDonnell
Sean McDonnell
CEO, TruPar.com
OroCommerce has the most robust feature set for the B2B back-end and offers the best B2C customer experience on the front-end.
Rodrigo Garcia
Rodrigo Garcia
COO, PartsBase Inc.
In Oro, we found a platform and a partner that [...] provides us not only with native features and capabilities necessary to launch a B2B marketplace but also with the flexibility to keep on iterating and improving our offering further.