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The Definitive Guide to Accelerating B2B Sales with Automation

Sales teams spend just 36% of their time actively selling – automation can change that. By automating processes like quoting, order entry, and follow-ups, your team can focus on building customer relationships and closing deals.

In this guide, you’ll find strategies, tools, and real-world examples to help you optimize your workflows and deliver results that matter.

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The Untapped Potential of Sales Automation

This guide identifies the most overlooked areas for automation that can deliver quick wins, whether it’s eliminating manual data entry or giving buyers the tools to self-serve.

Learn how companies like Dunlop Protective Footwear and Animal Supply Company revamped their workflows, improved accuracy, and boosted sales through smart automation. These examples, paired with actionable strategies, will help you overcome bottlenecks and create a sales process built for scale.

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What You’ll Learn

Boost Efficiency

Free your team from repetitive tasks so they can focus on closing deals.

Minimize Errors

Automate quotes, orders, and pricing to reduce costly mistakes.

Streamline Sales

Empower buyers with self-service tools that move orders along without bottlenecks.

Success in Action

See how companies like Dunlop Protective Footwear transformed their operations and achieved measurable growth.

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