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This infographic represents the key figures, core facts, and highlights from the eCommerce Trends for 2017 report collaboratively created by Oro and our silver-level partner Divante. The complete and more detailed report can be downloaded anytime free of charge. This insightful document was based on survey responses of eCommerce Managers and CEOs from different European countries, as well as Oro and Divante’s experts’ experiences and industry knowledge.

This infographic highlights:

  • Business and technological trends to revolutionize the commerce market;
  • B2B vs B2C global revenue comparison and forecast;
  • The rating of top 10 most promising eCommerce markets worldwide;
  • Technology investment shift from 2016 to 2017;
  • Action plan revision: eCommerce trends your business must adopt to outplay competitors.

Feel free to view and download the 2017 eCommerce Trends Infographic at Slideshare, tweet about it or email to your friends or colleagues.

For more up-to-date statistics, we’ve compiled another collection of B2B eCommerce trends 2021 in a separate blog post.


The idea of importance of business processes digitization has been long in the air. Commerce business owners eventually recognize the benefits of digital business transformation and adopt digital technologies to improve productivity and streamline operations. Some of the trends top the popularity charts for a couple of years now (omnichannel commerce, Big Data, personalization). Some are just emerging (recommendation systems, bots and messengers, IoT, etc.) and are therefore strategically important for keeping your business ahead of the competition.

We at Oro, always keep tabs on market demands to ensure our products meet customer expectations and remain at the cutting edge of evolving technology. That is why OroCommrce and OroCRM business applications are perfectly suited for B2B commerce companies as they offer a collection of intelligent tools helping businesses thrive.

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